Subscribe now

In a move that will raise a few hackles, Britain’s Inland Revenue last
month announced the arrival on the Internet of Hector—a cartoon character
that gives a human face to the male stereotype of the taxman
(http://www.open.gov.uk/inrev/sa/hector.htm).
Bowler-hatted Hector’s bluff countenance is
designed to reassure. The only thing that jars is an apparently panic-stricken
goldfish, trying to jump out of its bowl.

Sign up to our weekly newsletter

Receive a weekly dose of discovery in your inbox. We'll also keep you up to date with New Scientist events and special offers.

Sign up
Piano Exit Overlay Banner Mobile Piano Exit Overlay Banner Desktop