TAKE a flawed technology, a rushed roll-out and overambitious commercial goals, and what do you get? According to the BBC, you force the world’s first digital terrestrial television station off the air. That’s its conclusion following extensive tests of the transmission technology used by ITV Digital, the defunct British broadcaster.
ITV Digital went bust in April, after only a million homes subscribed. One reason for its lack of popularity was the fact that reception was generally awful, often causing pictures to freeze.
The BBC has discovered that ITV Digital’s commercial aims far outstripped the technology’s capabilities. To make the service…
