TODAY a series of collisions will kill 50 pedestrians on the roads of the developed world. If this were a terrorist attack it would be headline news. But you will never hear about most of these victims – it is just a normal day on the roads.
Cars are increasingly being fitted with high-tech safety features such as anti-skid brakes and adaptive cruise control. But almost all these devices protect drivers and passengers rather than the most vulnerable road users – pedestrians.
Convincing car buyers to shell out on devices to protect themselves and their passengers can be difficult enough, says Robert…
