From Dan Bleicher
As an engineer and scientist, I was dismayed to read the article in which Bob Ward suggests that the scientific community ought to use public-relations techniques to rectify society’s view of science (29 May, p 26). If a few scientists use unscientific methods to advance their views then we should denounce them, not protect them. PR, like any propaganda, is used to cover the truth and not to advance it. PR is used by commercial firms and politicians when they want to rescue their public image. As scientists, our best way of gaining the public’s support is to always adhere to the truth.
East Barnet, Hertfordshire, UK
